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CHRONICLES

CHRONICLES #15

CHRONICLES #15

Benjamin x NFL Collection In November 2024, history was made: Benjamin Blümchen, the ever-popular elephant, joined the National Football League (NFL)! With our Benjamin x NFL drop, we present Benjamin...

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CHRONICLES #14

CHRONICLES #14

European Space Agency Collection The European Space Agency (ESA) has a research mandate that extends far beyond Europe's borders. Since 1975, ESA has been dedicated to the peaceful exploration and...

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CHRONICLES #13

CHRONICLES #13

NFL Collection The history of Lobster & Lemonade Apparel is deeply rooted in American football. We still remember the time when we first encountered the sport in Germany through imported...

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CHRONICLES #12

CHRONICLES #12

Art Nouveau Collection With the Jugendstil Collection, we took a new approach to sports merch – a collection featuring a football club, but without the club crest and club colors....

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CHRONICLES #11

CHRONICLES #11

Långstrump Collection Hey, Pippi Longstocking! In fall 2022, we welcomed Pippi Longstocking to our character line. This strong, courageous girl first appeared in 1945 in a novel by Astrid Lindgren....

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CHRONICLES #10

CHRONICLES #10

10 Years Anniversary Lobster & Lemonade Apparel is turning 10! To mark the anniversary, we present our 10 Years Anniversary Edition. To give the whole thing the appropriate and historical...

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CHRONICLES #9

CHRONICLES #9

Senckenberg Collection The motto of our Senckenberg Collection is "Protect Biodiversity." To continue raising awareness of this important issue, we have partnered with the Senckenberg Society for Natural Research, which...

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CHRONICLES #8

CHRONICLES #8

Captain Tsubasa SGE x Tsubasa The combination of Tsubasa, celebrated in street football and rap, and Eintracht Frankfurt, with its long tradition of Japanese stars, was a perfect fit. The...

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CHRONICLES #7

CHRONICLES #7

Charly Graf The "Charly Graf Collection" will always hold a special place in L&L's history. We met Charly personally in 2018. Over coffee in Mannheim's Innstadt district, he shared fascinating...

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CHRONICLES #6

CHRONICLES #6

Captain Tsubasa In 2018, an absolute legend entered the L&L stage. With the world's first "Captain Tsubasa" streetwear collection, we captured the hearts of international soccer fans. For anyone who...

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CHRONICLES #5

CHRONICLES #5

Sports Collection Since the early days and our collaborations with American football clubs, sports merchandising has been an integral part of the L&L portfolio. What began with American football teams...

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CHRONICLES #4

CHRONICLES #4

Mouse & Friends Since 1971, "Die Sendung mit der Maus" (The Show with the Mouse) has imparted knowledge in an understandable and entertaining way, captivating children and adults alike. As...

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CHRONICLES #3

CHRONICLES #3

Fresh Lemonade Refreshing and simple – like the perfect lemonade from your neighborhood lemonade stand. That's the motto for the Fresh Lemonade Collection, the first pieces of which dropped in...

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CHRONICLES #2

CHRONICLES #2

Football Collection In 2012, the merchandising landscape looked somewhat different. If you were looking for products that demonstrated a connection to a city, the selection was rather limited. Those looking...

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CHRONICLES #1

CHRONICLES #1

City Collection In 2012, the merchandising landscape looked somewhat different. If you were looking for products that demonstrated a connection to a city, the selection was rather limited. Those looking...

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